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THAT store

THAT store

Apparently, the first denim jeans were made for a bunch of sailors in the Genoese Navy in the 1600s, and they were dragged in large mesh nets behind the ships when they needed cleaning. They only had one brand back then so you didn't have some salty dog trying to swap his GAP bootlegs for your Mondays.

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Plane

Plane

One man had a vision, and that vision was that the good people of Melbourne would abandon their consumerist label-whoring and embrace good old fashioned quality basics. From this lofty ideal came a store, Plane, which houses a broad collection of plain (get it?!) clothing from all over the world. One of the few places to stock American Apparel before their flagship opened, Plane also stocks an array of wardrobe staples …sans pretentious faux-French graphics and whatever else kids are wearing on their clothes these days.

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American Apparel

American Apparel

They went into Germany. They went into Israel?! Finally it's our turn. So tear yourself away from your online shopping and shimmy on down to American Apparel's first Melbourne store. Here you can revel in the joy of trying on clothes before you buy them.

OK, so it's in Chapel St (umm...) but there's still a lot to get excited about with these well-priced environmental crusaders.

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Massive Sale at The Carlton Hotel

Massive Sale at The Carlton Hotel

We all know that 'warehouse sale' is more often than not code for 'ill-fitting, random, last-season consignment stock', and that it could end in tears as you fist-fight over clothes you neither want nor need. You also have to be prepared to bare all in communal change rooms (tip - wear leggings...) and see the physical embodiment of your over-spending as you hand over notes at a cash-only register.

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Order & Progress online

Order & Progress online

Online shopping: for or against? I, personally, am for. Insert this into your vocabulary: “Ooooh”, “Aahhh”, then “Add to cart”. What’s not to love?

Welcome to Order & Progress, the latest in a line of real world shops to open a digital gateway. The ladies behind O&P, Cath and Katrina, are now allowing both ladies and gents to look amazing with a simple click of a button.

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Digging For Apples

Digging For Apples

Alice was beginning to get very tired of sitting by her sister on the bank and having nothing to do: once or twice she had peeped into the book her sister was reading, but it had no pictures or conversations in it, "and what is the use of a book," thought Alice, "without pictures or conversations?'

Suddenly a White Rabbit with pink eyes ran close by her.

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Obus

Obus


The neon tights, silk skirts and dripping shirts of Obus have travelled far and wide. Clutching on to their bus ticket and heaving their wardrobes, they have set up a brand new concept store in Flinders Lane.

The all-Australian made label only launched in 2000 and has since marked its territory in places where the toilet flushes anti-clockwise.

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