The National Grid

11th Apr 07
The National Grid Read

What:
The National Grid

Where:
Metropolis, L3 Curtin House, 252 Swanston St, Melbourne. Or online here.

How much:
RRP $15 (including postage)

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"There was a long period after the first album where I felt disillusioned with the machinery of the industry."

"Recorded relatively rapidly in a period of 2 days in late 1967, the record eschewed the more pop sensibilities of their first record."

With an editorial likening their second issue ruefully to a second album, the editors of The National Grid seem as though they're expecting to disappoint. Ironically, however, the impact of this pessimistic intro is diluted by the sheer quality of the magazine that follows. OK, so it's a bit of a homage to Dot Dot Dot, but what self respecting publication these days isn't? The National Grid is an investigation of graphic design issues in a New Zealand context. Expect no business strategy or demographics (what ugly words they are). This issue starts with an analysis of abandoned rugby match signage and a Q&A with Bruce Russell of ‘The Dead C' and the XPRESSWAY label. Plus, it's a beautiful object. Kudos to editors Jonty Valentine and Luke Wood, may they beat the second release blues and, unlike Peaches, not resort to beard-wearing.

By Penny Modra

Format: Magazine

Motivation: Improves creativity by osmosis

Keywords: New Zealand

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